Content marketing
Content Marketing ## **1. What is Content Marketing?** Content marketing is a **strategic approach** focused on creating and distributing valuable, relevant content to attract and retain a target audience—without direct selling. 🔹 **Why it works?** ✔ Builds trust & authority ✔ Boosts SEO & organic traffic ✔ Generates leads & sales over time ✔ Cost-effective compared to ads --- ## **2. Types of Content Marketing** ### **A. Blog Posts & Articles** - Informative, SEO-optimized content (e.g., "10 Best Digital Marketing Strategies in 2024"). ### **B. Videos (YouTube, TikTok, Reels)** - Tutorials, product demos, behind-the-scenes. ### **C. Infographics** - Visual data representation (easy to share on social media). ### **D. E-books & Whitepapers** - In-dept...